Ishan Rana, a Vadodara-based tattoo artist, has set a new Guinness World Record by tattooing continuously for 91 hours, surpassing the previous record held by a Russian artist who tattooed continuously for 65 hours. Rana accomplished this feat by giving 74 tattoos to more than 64 people without sleeping for 91 hours, taking only a 20-minute break every four hours.

The achievement was made official by the Guinness World Records, and Rana expressed his joy in achieving this significant milestone. He has been working as a tattoo artist for the past 14 years and aimed to make a memorable impact in the field of tattooing. For the past year, he had been preparing for this challenge, reducing his sleeping hours to make the attempt less difficult.

Starting on March 3, 2023, at 3.30 pm, Rana continuously tattooed until March 7, 2023, at 11.15 am. His incredible endurance and dedication to the art of tattooing have brought worldwide recognition to Vadodara, the cultural capital of Gujarat.

Rana's achievement demonstrates the possibilities of human endurance and perseverance. This feat will inspire many tattoo artists around the world to push their boundaries and create new records.