New Delhi, December 11 The Delhi High Court on Thursday directed social media platforms to take action within three days regarding a plea seeking protection of Bollywood actor Salman Khan's personality rights. Justice Manmeet Pritam Singh Arora stated that she would issue a detailed interim injunction regarding other entities involved in the matter.
The High Court directed the social media platforms to treat Khan's petition as a complaint under the Information and Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, and take necessary steps within three days. As per agency report, the court observed that if the social media platforms have any objection to any weblinks provided by Khan, they must inform the actor. Khan had filed the petition in the High Court to restrain social media platforms and e-commerce websites from the unauthorized use of his name, image, and personality, and to protect his personality rights.
The right of publicity grants an individual the right to protect, control, and profit from their image, name, or personality, and is commonly known as personality rights. Recently, several other public figures including Bollywood actress Aishwarya Rai Bachchan, her husband Abhishek Bachchan and mother-in-law Jaya Bachchan, Hrithik Roshan, Ajay Devgn, filmmaker Karan Johar, singer Kumar Sanu, Telugu actor Akkineni Nagarjuna, Art of Living founder Sri Sri Ravi Shankar, journalist Sudhir Chaudhary, and podcaster Raj Shamani have also approached the High Court to protect their personality and publicity rights.
The court granted interim relief to all these individuals. Telugu film actor NTR Rao Jr. has also approached the Delhi High Court in this regard, although the court has not yet passed any order on his petition.
