Mumbai (Maharastra) [India] September 6 : Talentrack, India’s premier talent-casting & content marketplace, today announced the appointment of Abhishek Chatterjee as its Managing Director. With a proven track record in both corporate and creative industries, Abhishek will be entrusted with steering Talentrack into its next phase of growth and innovation.
A seasoned professional, Abhishek brings with him extensive experience from his previous roles at Oracle and Bajaj Auto. He is an electrical & electronics engineer and holds a Master’s degree in Business Administration from XIM Bhubaneswar. In a career spanning more than a decade, he has consistently demonstrated his ability to build winning teams and successful businesses.
On his appointment, Abhishek said, “I am truly honored to step into the role of Managing Director at Talentrack, a platform that I have been proud to contribute to for the past seven years of my career. Talentrack’s mission to leverage technology to simplify & enhance the collaboration between artists and opportunities, and to build a first-of-its-kind content-marketplace are things I am deeply passionate about. I look forward to leading our incredible team as we continue to innovate and expand our platform, making it even easier for Filmmakers, Brands, Agencies, Studios and Production Houses to connect with the right talent and create the right content.”
In his capacity as Managing Director, Abhishek will lead the company’s two key verticals: the Content Marketplace, which connects Filmmakers, Brands & Agencies with an ecosystem of content producers & creators; and Talent Casting, which helps discover and recruit performing artists. His role will be pivotal in consolidating Talentrack’s position as a market leader in both areas. Abhishek will work closely with Founder Vineet Bajpai and Tech Co-Founder Manishi Singh, ensuring seamless alignment with the company’s strategic goals. In addition to overseeing operations, he will spearhead the management of Talentrack’s Mumbai and Delhi offices.
“What started as a Talent-Casting platform for Bollywood has now evolved into what we call the 4Cs Model – Casting, Creators, Content, and Campaigns. While Casting of Actors, Models, Singers, Influencers etc. remains a central offering, Talentrack is now emerging as a comprehensive content-solutions marketplace. We offer Any Speed, Any Budget, Any Location content to brands, agencies, and production houses through our vast aggregation of content creators and producers. At this growth juncture, Abhishek’s exemplary leadership will play a pivotal role,” said Vineet Bajpai, Founder, Talentrack.
Apart from his impressive corporate achievements, Abhishek also possesses a creative flair. He is the writer of the 2018 feature film Kuchh Bheege Alfaaz, showcasing his ability to blend business acumen with artistic expression.
About Talentrack
Talentrack is India’s largest talent-hiring and content-sourcing platform for the Marketing & Entertainment sectors. With over 6,00,000 artists/creators and over 15,000 content-producers on board, Talentrack is disrupting and revolutionizing the landscape of content creation in India. Talentrack provides creator-generated content, influencer marketing, and production-aggregation services for filmmakers, brands & agencies. Additionally, since its inception in 2016, Talentrack has been hosting India’s most prestigious annual awards for digital-content, known as the Talentrack Awards.
The company has been founded by Vineet Bajpai, one of India’s most well-known digital entrepreneurs and a bestselling author of nine books. Vineet’s first company Magnon was majority-acquired by the Fortune 200 Omnicom network in the year 2012. He has led the global top-ten advertising agency TBWA as its India CEO, and continues to lead the Magnon Group in the capacity of Founder & CEO. He has been ranked among the ‘100 Most Influential People in India’s Digital Ecosystem’ and was winner of the ‘Entrepreneur of the Year Award 2016’ for Talentrack.
For more information, please visit – https://www.talentrack.in/
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